I think in our culture there's been a tendency for people to blame the audience. There is a tendency in our industry to say, 'The audience has left the building. People don't want culture anymore.'
Sentiment: NEGATIVE
Nowadays the audience has changed. No one can anticipate the audience.
We're so afraid to lose the audience. Let the audience go.
For decades, we've worked under the assumption that mass culture follows a steadily declining path toward lowest-common-denominator standards, presumably because the 'masses' want dumb, simple pleasures and big media companies want to give the masses what they want.
If your audience is young, it'd be youth culture, if your audience is older, it'd be older people, if it were senior citizens, it'd be senior citizen issues. So you try and hit the target audience.
When your culture comes from watching TV every day, you're bombarded with images of things that seem cool, places that seem interesting, people who have jobs and careers and opportunities. None of that happened where I was. You're almost taught to realize it's not for you.
Culture changes because of musicians and actors and actresses. There's a responsibility there. You may ignore the responsibility. You may choose to be a bad role model. But, you are a role model nonetheless.
American mass media culture, with its celebrities, shopping hysteria, sound bites, formulaic plots, received ideas, and nauseating repetitions, depresses me.
There is always an audience for different individuals, but critics sometimes stop the audience finding the show and the show finding the audience.
There is a tendency around the world today to copy TV culture. And that is not always a virtue.
If you see in any given situation only what everybody else can see, you can be said to be so much a representative of your culture that you are a victim of it.
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