I think if you've got a good idea it will stand out in one of the different mediums. For example, something might happen to me today and it could be something to talk about tomorrow on the radio, or I can write about it, or perhaps it will be best suited to telly.
Sentiment: NEGATIVE
Write down everything you can think of, no matter how stupid it seems. I always write down my thoughts throughout the day. Sometimes good things come out of it, and I'll find an idea to develop into a song, so my best advice is to try and draw inspiration from everyday things.