There are no easy answers for the balance of how you protect the core business of the books with what the digital future will look like, but that would be our job with DC Comics, to figure that out and experiment and take some risks while always protecting the core business.
Sentiment: POSITIVE
The great thing about having digital comics is that it is like having a comic-book shop on your digital device. It has turned comics from a destination buy to an impulse buy.
At DC Comics, it has been a top priority that DC forges a meaningful, forward-looking digital strategy.
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