Quote

My customer has her own sense of style and knows herself well. My goal is to help women become the best version of themselves.

Being in the beauty industry has taught me that most of us are never satisfied with how we look. We all wish we had better hair, could lose that last 10 pounds, or look like someone else. I always see the beauty in the clients that have sat in my chair, and I've tried to help them see it, too, and feel good about themselves.

I like to look nice, but I'm not marketing being beautiful.

I design to make women feel confident and beautiful.

I like to think of my customer and make sure that season after season she is getting what she wants. Ultimately, I suppose I have an image of myself. That is the person I am designing for - a woman who loves and appreciates fashion and luxury, and somebody who wants to feel empowered with the best version of themselves.

We're dealing with sophisticated customers. What's most important to these women is individuality. I have to create things she'll want to wear, no matter who she is.

My customers are successful workingwomen.

I never thought I was the most beautiful model out there or the most sexy woman, but I was a hard worker.

I wouldn't want to even try to begin to describe our customer, as I think she likes a certain amount of anonymity. I try to offer clothes that allow that. I myself do not like being defined so readily, so I imagine that she is similar?

I design for the woman who loves being a woman.