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With so many millions of titles available, the books that will get talked about are the books that make readers talk about them.

I have a hard time recalling the titles of books.

I actually really suck at naming books, so lots of years ago, readers were sending in their ideas for titles, and what we realized is that they were smarter than us. So we thought, Hey, go for it. So now we have a contest every year.

For someone who loves literature, and all books on principle, being asked to name three titles over a half century of serious reading is akin to asking one to recall their three favorite sunsets.

Every single one of my books had its title changed almost as we were going to press, for all sorts of different reasons.

Books are to be distinguished by the grandeur of their topics even more than by the manner in which they are treated.

There's this trouble with books for me because I'm terrible at thinking of titles. The truth is, even with the titles that I've landed on in the end, they always feel wrong. I think it's because of this whole problem of having to package your book in a certain way.

I never really know the title of a book until it's finished.

I always have trouble with titles for my books. I usually have no title until the editor has to present the book and calls me frantically, 'Judy, we need a title.'

I have on my bookshelf a series of books with opposite titles: 'The Alpha Strategy' and the 'Omega Strategy'; 'Asia Rising' and 'Asia Falling'; 'Free to Choose' and 'Free to Lose'; 'How to Win Friends and Influence People' and 'How to Lose Friends and Alienate People.' Visitors love the collection.