If people are really excited about their music, and that's their primary motivation, then that comes through in demo tapes. That's the most important ingredient.
Sentiment: POSITIVE
You make your music, then you try to find whatever audience is out there for it.
Sometimes you get so jaded, you don't have those initial connections and emotions with music, because you are promoting your own.
There is always a mix of apprehension and excitement before you try songs out on a new audience.
I get a lot of demos sent my way, and I listen to them, and sometimes they just have something very special.
To me, the real thrill is in making the music, and then I just trust it to find its own audience, and at times it's big and at times it's small, but that's beyond my control.
I have to remind myself constantly that people actually want to hear the music I've made; that's hard for me to digest. I think a live audience is the only tangible evidence you can have that your work is making an impact. It's really humbling.
Music has become a bigger business, and with that there is more pressure to succeed; I think that it creates a negative pressure for being creative.
As far as I'm concerned, the whole point of making music is to get it heard by as many people as possible.
But I like to listen to demos. I like to hear the finished product. It's like listening to a song - I mean, a story. If you're going to sit here and tell me a story, I just like to listen. I don't want to make them up.
I think from an artist standpoint, you have to put out music that you feel like represents you and things you feel like your crowd wants to hear. And if that drives them to go and download the album or the single, that's what we want.
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