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Football is multigenerational. It used to be about fathers taking their sons. Now we're taking our daughters, too.

I grew up playing football since the day I could walk; some of my greatest memories of childhood are playing touch football in all kinds of weather with my best friends. That's a part of the American experience that no corporation can destroy.

Trust in the great American ingenuity. We can derive more intelligent, more brain-friendly ways we can play football.

My parents weren't very sporty, and football wasn't part of my everyday life. I was never a massive football fan either, but, like everyone else, I used to watch matches on TV.

I'm not claiming that football is the nation's salvation in this area, but it's one of them, one little thing that apparently has captured the imagination of a large sector of our society. But when football can't be a relatively pure outlet, a fun thing, then it hurts itself.

When we started in the early '60s, football had a little bit of a tradition. But, they didn't have a mythology. And NFL Films, through our music and our scripts and our photography, created a mythology for the sport.

We've got some talented people in my family in regards to football, and we do it the right way.

The only football players in my time were fellows who really loved to play football. They were not in it for the money. There wasn't much money there. They would have played football for nothing.

Where I come from, all of us wanted to be footballers. We played all the time; that's all we did at school or wherever until it went dark and you couldn't see the ball.

Football was a wonderful experience for me. It was a means of, oh, I don't know, sustaining for much of my youth. In times of trouble, I've always had football. I always knew I was a football player. And that was a comfort on many occasions.