Television networks are a lot like automobile manufacturers or anyone else who's in commerce. If something out there catches on with the public... I guess you can call it 'market research.'
Sentiment: NEGATIVE
In day-to-day commerce, television is not so much interested in the business of communications as in the business of delivering audiences to advertisers. People are the merchandise, not the shows. The shows are merely the bait.
TV is what sells your product.
Television enjoys a de facto monopoly on what goes into the heads of a significant part of the population and what they think.
I think that the problem with network television is that they cling to the whole business model like they are clinging to the side of a cliff.
People are aware of what I stand for through television. Nobody gets rich on TV but you build brand. That's what I'm attempting to do.
I don't think any industry was ever as closely scrutinized and written about and constantly in the public eye as television.
And the consumer doesn't care. They don't watch networks, they watch TV shows.
For years, the defenders of television have argued that the networks are only giving the people what they want. That might be true. But so is the Medellin cartel.
When we started looking at the bigger television ecosystem, you see that there's not that many serialized TV shows being made for TV. The economics are lousy: They don't sell into syndication well; they're expensive to produce.
Television is a service, but it's also a business.
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