Most entertainment is trying to get you. It's tested, like toothpaste.
Sentiment: NEGATIVE
Trying to guess what the (mass) audience wants and then trying to satisfy that is usually a bad recipe for getting something good.
Most people probably don't even know what toothpaste they buy; they just recognize the box on the shelf.
Television is chewing gum for the eyes.
We're not doing brain surgery. We're not saving lives... Even if you're doing Shakespeare, it's still entertainment. We're just entertaining people. We're just doing the stuff that comes on in between the ads.
Maybe entertainment is not supposed to be reality.
Commercials capture your attention, that's all.
In theater, blood is ketchup; in performance, everything's real.
Some television programs are so much chewing gum for the eyes.
When you start using test audiences, it becomes more scientific than it is about the work itself, and that's boring.
Let's be real: It's just TV; it's just entertainment.