Market research shows that older women like seeing older women in ads, and that younger women do, too - because they see them and are not frightened of growing older.
Sentiment: POSITIVE
I'm really a strong advocate of ageing because the messages that the media and advertising give to women infuriate me: ie that it's a bad thing to get old.
I've always been attracted to women who are assertive and have confidence - qualities older women possess. They've been on the Earth a little longer. They're more seasoned. They don't play games. They know what they want, and they're not afraid to tell you.
I guess there are some women who like older men, but it's a smaller group.
It's difficult for me to meet women because my crowd is much older. I know that for some of the young women I do meet, a relationship with me can be envisioned as a benefit to their career.
I only seem to date younger women.
I have nothing against younger women and older men on screen. What is sad is that so many women over 40 who have so much to give aren't being considered to play opposite men their own age or younger.
Older women have always been attracted to me.
There are older men with younger women but you don't see a lot of older women with younger men. There are some women who have been able to do it but not often.
Just as young people absorb all kinds of messages from the media, young girls learn what it means to be a woman by watching the older women in their lives.
There's a terrible truth for many women in the picture business: Aging typically takes its toll and means fewer and less desirable roles.
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