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I felt more doubtful than usual with 'Goon Squad,' because I knew that the book's genre wasn't easily named - Novel? Stories? Novel-in-stories? - and I worried that its lack of a clear category would count against it. My hopes for it were pretty modest.

The book that is the closest genetically to 'Goon Squad' is 'Look at Me.' It has the futuristic element - although, freakishly, almost every aspect I invented has come to pass in some way, including the terrorist who fantasies about blowing up the World Trade Centre. That was extremely uncomfortable. The book came out on the week of 9/11.

'Goon Squad' took about three years to write and that's the short end. My second novel, 'Look at Me,' took six years.

A best-seller was a book which somehow sold well because it was selling well.

I listened to classic rock and roll, and punk rock. 'Goon Squad' provides a pretty accurate playlist of my teenage years, though it leaves out 'The Who,' which was my absolute favorite band.

As any student of literature knows, the books that last are often not the books that are most popular when they are written. Both 'Moby Dick' and 'The Great Gatsby' were complete failures, critically and commercially, when they first appeared.

So the books have a greater appeal to a British audience, but that hasn't stopped them making best-seller lists in places like Brazil, Japan and at least a dozen other countries.

The Sookie Stackhouse novels were selling well before the TV show, but the TV show led to a lot more exposure and readers. And a lot went on to read my other work. It was a wonderful thing for my bank account.

We are living in a time in which movies such as 'Super Size Me' and 'An Inconvenient Truth' have made box-office history, and books such as 'No Logo' and my own, 'The Silent Takeover,' are bestsellers.