The award is important in order to bring people to the movie theater. That's the only principle meaning of any award.
Sentiment: POSITIVE
Awards were made in Hollywood, in whatever the time it was created. They're to promote each other's movies. You give me an award, I give you an award and people will believe that we are great movies and they'll go to see them. It's still the same.
Awards are important for all directors because they improve your working conditions. You're only as good as your last film, so if you get prizes or large audiences, then you get more money for your next film.
Any nominations a movie gets helps to raise the level of curiosity in the public, so in that sense awards and nominations are important.
An award means a lot to me. It brings happiness along with a kind of fear. It brings fear because the award is the responsibility which audiences have put on us. So a singer winning an award should always try to give best of him to the audiences.
I never make a movie for awards consideration. I will use the hope of getting an Academy Award a) to honor the people who work so hard and also b) it's the greatest Good Housekeeping seal in the world. It's the greatest brand. It's as good as Louis Vuitton and Dior in the world of moviemaking. It's the Super Bowl.
The reality is that we have all these awards and all these festivals that give out awards, so you sort of go, 'okay, well, people liked the film, and I think it's a good film, and it's up for an award - well, I guess it should win the award then.'
An award doesn't necessarily make you a better actor.
An Oscar means a lot of things because it's like the ultimate award for a filmmaker so it feels great. But I think you have to consider awards with some distance and not get obsessed with it. When you're creating you shouldn't think about it.
Awards mean absolutely nothing if you don't get it. If you do get it, they're the best thing in the world.
Sometimes earning awards doesn't matter as much as earning revenue or profit, or having a good response from the audience. No matter how many awards you win, if you can't earn any profit from your movie, if the audience doesn't like it, then it doesn't matter how many awards you get.