Quote

There's an audience for all kinds of great art.

You try to find things that are challenging and interesting and hopefully it will be the same to the audience.

I think that what appeals to me in my work is having the opportunity to inhabit different genres and so to reach different audiences.

Some people act as though art that is for a mass audience is not good art, and I think this has been a very negative thing. I know that I have wanted very much to write books that are accessible to the widest audience possible.

I'm obsessed with media and the way audiences can become creative participants.

We are engaging with so many art forms at once in the 21st century, but we're presented with them in a way that is so isolated.

There's an audience out there for all these different types of things. Whether it's comedy, motion-picture drama, family movie or a cool, cutting-edge indie, it's nice to know that I can span all those different genres.

As an artist, it feels good that we've created something that is connecting with the audience, which is what we always strive to do.

I try and create for the audience something that relates to real-life experience.

I started to understand that for me, art was no longer about self-expression but about creative engagement with the world. I started to respond in an excited way to making work inside an industry and not feeling the constraints of audience expectation as some kind of thing that I should avoid.