For most western executives, innovation is about breakthrough technology or innovation. If it's not breakthrough, it's not interesting, and it's all about technology and products.
Sentiment: NEGATIVE
Innovation is this amazing intersection between someone's imagination and the reality in which they live. The problem is, many companies don't have great imagination, but their view of reality tells them that it's impossible to do what they imagine.
An innovation is one of those things that society looks at and says, if we make this part of the way we live and work, it will change the way we live and work.
Innovation happens because there are people out there doing and trying a lot of different things.
But innovation comes from people meeting up in the hallways or calling each other at 10:30 at night with a new idea, or because they realized something that shoots holes in how we've been thinking about a problem.
Most companies don't have the luxury of focusing exclusively on innovation. They have to innovate while stamping out zillions of widgets or processing billions of transactions.
Ultimately, innovation depends on the people with advanced skills who have the ideas, and on the business risk-takers willing to back them.
Innovation is all about people. Innovation thrives when the population is diverse, accepting and willing to cooperate.
Innovation is taking two things that already exist and putting them together in a new way.
Big companies have trouble with innovation. Innovation is about bad ideas, or ideas that look like bad ideas. That's the fundamental thing.
The breakthrough innovations come when the tension is greatest and the resources are most limited. That's when people are actually a lot more open to rethinking the fundamental way they do business.
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