Productivity is grounded in the PC. Where does the computing power come from? How would you run 'USA Today' without PCs? Run a hospital without PCs? People don't want products, they want solutions.
Sentiment: NEGATIVE
Computing shows up in many different ways. You have computing that you wear, computing that you carry. What you think of as the traditional PC market has a long tail of usage, particularly in the commercial world, but also in consumer.
There are jobs, particularly database-oriented ones, for which computers are necessary, but for everyday office life, I question whether they have brought the productivity that their enormous cost, up to £10,000 per person, demands.
There are people who don't like capitalism, and people who don't like PCs. But there's no-one who likes the PC who doesn't like Microsoft.
Computing is a big segment. It's more than just mobile devices or PCs and laptops.
Computing is not about computers any more. It is about living.
If you think about computing, there isn't just one way to compute, just like there's not just one way to move around. You can have shoes, you can have a car, you can have a bicycle, submarine, rocket, plane, train, glider, whatever. Because you have one doesn't mean you get rid of another one... But PCs continue to be important.
We've been working now with computers and education for 30 years, computers in developing countries for 20 years, and trying to make low-cost machines for 10 years. This is not a sudden turn down the road.
There are many different kinds of PCs. You have fixed, virtual, tablets, notebooks, ultrabooks, desktops, workstations. What you find in commercial PCs, business PCs, is that there's a really long tail of usage on client devices.
Today, the PC is often still considered just a tool, but together we need to make it a lot more than that. We need to make it a path to experiences.
In my humble opinion, the PC as we have known it is in a continuous decline and being relegated to a utility device for businesses.