Every video I've made has an inspirational message behind it. Since day one, I thought, 'Okay, I want my audience to be, like, Disney members.' So if that's the case, I have to keep everything rated G.
Sentiment: POSITIVE
We try to connect with the audience as much as we can. We feel the energy from the audience, and it gives us so much joy and inspiration.
Every video I make, I want to make sure that it's doing something entertaining or hopefully inspiring or maybe teaching somebody something or sharing my mistakes so that they can learn from them or anything that will make a positive impact in the world.
Disney is a place that I've always rooted for, and I think the audience does also because we have a deep, deep love for what that means.
When I started out the videos, I was dealing with depression, and I wanted to make inspiring videos for others, which would end up inspiring me in turn. I wanted to show the world that it was possible to make a positive switch in life and start over.
I have the audience I deserve. Or at least I have the audience that represents the kind of people that I like.
I feel like what I owe my audience is what I'm most passionate about.
As artists, it's tempting to forget the audience's needs. Too often, we're self-centered and self-indulgent in what we share with the world. We're prideful, only showing what we deem as perfect or what we think our peers will respect.
YouTube has always been a diary for me. I'm here to share what I do, share my life, and if people want to watch, more power to them. But regardless of my intention, if people are looking at what I do and am treating it like I'm a role model, it doesn't matter whether or not I want to be.
The thing that has always struck me is that there has always been a bit of a hole at YouTube when it comes to authenticity, human emotion, fun and play.
With most of the songs and music that I've composed, irrespective of the myriad videos made, I was always careful not to overly define the experience, leaving room for people to internalize things for themselves, making their experience more integral.