I founded Minted in 2007 with the desire to use 'crowd-sourcing' to bring designs from the best emerging and independent designers in the world to consumers.
Sentiment: POSITIVE
All of the designs on Minted are crowd-sourced from a global community of independent designers. We hold monthly design and art challenges that anyone in the world is welcome to enter.
The Minted mission is to be a community that supports designers from all over the world and provides them with an opportunity to be discovered and build their careers.
Minted.com is both a global design community and stationery retailer. Independent graphic designers from all over the world submit designs to our ongoing design competitions, and Minted's community votes to tell us what to sell.
The name Minted speaks to the freshness of our design - the fact that we are receiving thousands of new designs each week and selling freshly minted winners from our design competitions.
After building most of Mint.com's prototype by myself, I talked to anyone and everyone I knew about Mint. It's counter-intuitive, because you might fear someone will steal your idea, but it's the only way to make connections, be sure you're on the right track, and provide a solution for an audience broader than yourself.
In the first three years of Mint, from when it was founded to when it was sold, I can honestly say that in a sustainable way, I couldn't have worked any harder on it.
The start-up life kept me busy and surfaced the problem of not being able to stay on top of my personal finances, which led me to invent Mint.com. I was working 80-hour weeks, and had done enough preliminary work and research to know I had a big idea: To make money management effortless and automated.
I've been spending quite a bit of time in Canada, New Zealand, Australia, and the U.K. as Mint is expanding globally, and I'm personally doing much of the research and business deals to make them happen.
Nothing except the mint can make money without advertising.
I meet the designers very often, we discuss the products, they show me their ideas, we discuss the ad campaigns and every new invention that we can find for the future.
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