Because in the New Normal you are more worried about the return of your capital, not return on your capital.
Sentiment: NEGATIVE
You will always need more capital than you think, because it will always take you longer to reach profitability than you can imagine.
During the period of capital moving from one employment to another, the profits on that to which capital is flowing will be relatively high, but will continue so no longer than till the requisite capital is obtained.
You know, capital isn't patriotic. Capital goes to where it needs to go to get a return.
A wise governor told me a long time ago, political capital you don't get more of by keeping it. You get it by using it.
Capital as such is not evil; it is its wrong use that is evil. Capital in some form or other will always be needed.
I see no reason for giving the capital employed in agriculture greater protection than the capital vested in other branches of trade, manufacture, or commerce.
Of capital importance is to have a good diet and exercise a lot.
Once constituted, capital reproduces itself faster than output increases. The past devours the future.
Normal is not something to aspire to, it's something to get away from.
You go public because you want access to capital in the form of debt and equity.