There's a cardinal rule that you don't talk about sharks. If you don't see it, it's not there.
Sentiment: NEGATIVE
Twenty-five years ago nobody knew much about white sharks.
Turns out, I couldn't catch them - or even get close to them. I realized that sharks are amazing, beautiful animals who have absolutely no interest in checking me out.
I still think there's a big part of the population that has a lot of misinformation about sharks. But I think it's beginning to change a little bit. As good information about sharks permeates popular culture, things may start to change.
Sharks are really serious animals. They've been around longer than dinosaurs. They're basically prehistoric killing machines, and that's terrifying and fascinating, at the same time.
We should be afraid of sharks half as much as sharks should be afraid of us.
Some eco groups suggest that as many as 73 million sharks are killed globally every year. Hammerheads, blue sharks, mako sharks - they're disappearing, and they ain't coming back.
For a photographer, sharks are a stirring subject, possessing a perfect blend of grace and power. They have been sculpted by evolution and are ideally suited for whichever ecosystem they inhabit, from coral reefs to the open ocean.
The Sharks board agree red cards and dirty play cannot be condoned, and it is unacceptable that this behaviour be associated with the Sharks brand.
But as they say about sharks, it's not the ones you see that you have to worry about, it's the ones you don't see.
Sharks are beautiful animals, and if you're lucky enough to see lots of them, that means that you're in a healthy ocean. You should be afraid if you are in the ocean and don't see sharks.