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Goodwill is the one and only asset that competition cannot undersell or destroy.

Good will, like a good name, is got by many actions, and lost by one.

Goodwill is the only asset that competition cannot undersell or destroy.

Everyone has the idea of owning good companies. The problem is that they have high prices in relations to assets and earnings, and that takes all of the fun out of the game.

Most people have the will to win, few have the will to prepare to win.

With but few exceptions, it is always the underdog who wins through sheer willpower.

When you can't compete on cost, compete on quality.

I think in just about any business the low cost competitor is always going to have an advantage.

Good decisions can have bad short-term outcomes but be great for the business long-term.