You learn at a certain point that you have to focus on the business side of music. After getting ripped off a couple of times, you figure out that you need to get a grip on it.
Sentiment: NEGATIVE
Dealing with those personalities and the people who run this music thing has been most challenging. It's hard to really communicate things to people who run a business yet forget the nature of the business. They only look at the bottom line and the financial return, you know, they forget what it is they're packaging. It's art.
Most artists, you know, you spend their entire lives learning how to play music and write songs, and they don't really know how the music business works.