I've been told my movies are difficult to market.
Sentiment: NEGATIVE
Quite honestly, it's too tough to get your movies made and then also to get out there and sell them.
It's hard to market a movie when you're at the mercy of critics and journalists.
So much of selling a film in the industry is about creating a fulcrum where all the pressure comes to bear, and something seems suddenly valuable and approved by an audience. It's amazing how people could pick up tons of films on the cheap, but they don't because they wait until everything is laid out for them.
If you make a film normally it's all right, the distributors are helpful and cooperative. But if you make a film that's a little stange, a little bizarre, then all the time it's a struggle with them.
Movies are a commercial medium. We don't make movies to impress our friends and critics. It's an expensive medium. We have to gain money from it.
I want my films to get audiences. I am not interested in making them just for myself.
My movies continue to be found and be sold because there's something going on in them.
Unfortunately, overall, movies are a conglomerate. People buy and sell people in this business, which can get really ugly.
Movies are an expensive business.
Market forces impose certain rules before a film can actually get made.
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