Young adults love to play games and they're thirsty for social interaction, but a lot of bar and restaurant experiences are quite unsatisfactory on the social level. What young people need is a place that has the feel of an unhosted party where they find themselves interacting with like-minded strangers.
Sentiment: NEGATIVE
Club culture is always going to be a reflection of youth culture, but I think we're maybe moving into a time when the club is a place where older people can go, too. And it's a place people go to connect to themselves, it's not always about the party. It's also about letting off steam and expressing yourself and connecting to other people.