Bad news sells because the amygdala is always looking for something to fear.
Sentiment: NEGATIVE
The amygdala plays a crucial role in processing fear, and minus her two amygdalae, S.M. became unflappable. Studies of her are actually a hoot to read, since they basically consist of scientists concocting ever-more-elaborate ways of trying to scare her.
The amygdala is one of those brain structures that a lot of people know a little bit about, and there's a definite tendency to conflate the amygdala and the fear response itself - as if the amygdala, and the amygdala alone, 'causes' fear.
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