Hollywood has always seen Sondheim as a caviar brand unsuitable for a popcorn industry.
Sentiment: NEGATIVE
Sondheim is the Shakespeare of the musical theater world.
Broadway purists may deplore the influx of movie-spinoff musicals in recent years, wishing someone would turn off the popcorn machine and let more imaginative brainstorms blow through.
I didn't have any ambition to produce big mainstream popcorn movies.
It's quite a dangerous career move to go wilfully on making films that may not find a distributor.
There are not a lot of sons or daughters of actors who have made it. Hollywood is awash with failures.
My parents were what I like to call proper musical fans. Lots of Sondheim was played in the car.
I've never met a popcorn ball I didn't like.
Historical truth and the marketing needs of the movie and television industry remain fundamentally incompatible.
I think one of my favorite productions ever was Sondheim's 'Assassins' at the Roundabout in 2004. Beyond brilliant.
Fame is like caviar, you know - it's good to have caviar but not when you have it at every meal.
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