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Properly practiced creativity must result in greater sales more economically achieved. Properly practiced creativity can lift your claims out of the swamp of sameness and make them accepted, believed, persuasive, urgent.

The task of a writer consists of being able to make something out of an idea.

Creativity is putting your imagination to work, and it's produced the most extraordinary results in human culture.

I really think that if there's any one enemy to human creativity, especially creative writing, its self-consciousness. And if you have one eye on the mirror to see how you're doing, you're not doing it as well as you can. Don't think about publishing, don't think about editors, don't think about marketplace.

Creative writers are always greater than the causes that they represent.

I've never been a very prolific person, so when creativity flows, it flows. I find myself scribbling on little notepads and pieces of loose paper, which results in a very small portion of my writings to ever show up in true form.

Creativity requires input, and that's what research is. You're gathering material with which to build.

Creativity is merely a plus name for regular activity. Any activity becomes creative when the doer cares about doing it right, or better.

Creativity requires the courage to let go of certainties.