As a society, we pick words that are offensive based on what we're most afraid of. We associate sounds with some dangerous idea, and right now the most dangerous thing to us are the differences between us.
Sentiment: NEGATIVE
The more articulate one is, the more dangerous words become.
I am continually fascinated at the difficulty intelligent people have in distinguishing what is controversial from what is merely offensive.
I think the reason that swearing is both so offensive and so attractive is that it is a way to push people's emotional buttons, and especially their negative emotional buttons. Because words soak up emotional connotations and are processed involuntarily by the listener, you can't will yourself not to treat the word in terms of what it means.
You know, you're living in a society where if you say something that you might think may be OK, when it's more sensitive to that particular culture. You have to be very, very careful.
People in power have to be careful about what comes out of their mouth. They have to find exactly the right word that can't be attacked.
Humans are nervous, touchy creatures and can be easily offended. Many are deeply insecure. They become focused and energized by taking offence; it makes them feel meaningful and alive.
Whatever words we utter should be chosen with care for people will hear them and be influenced by them for good or ill.
All labels are offensive in some way.
Certain things were deemed to be offensive. It was usually bad language.
The safest words are always those which bring us most directly to facts.