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Google actually relies on our users to help with our marketing. We have a very high percentage of our users who often tell others about our search engine.

We are a consumer company and our success is directly linked to our users trusting us. Therefore we have the same incentive as the user: they want to see relevant advertising so their experience of Google is positive and we want to deliver it.

Google is a private company. It has the capacity to utilize its massive power for whatever political agenda it chooses. But for it to pretend to be an advocate for Internet freedom while simultaneously disadvantaging messages it finds politically incorrect is deeply hypocritical.

We get better search results and we see more appropriate advertising when we let Google know who we are.

I think of Google as a set of overlapping things. It's a consumer platform, consumer phenomenon of which search is its fundamental activity, but there are many other things you can do than search... I think of Google as an advertising company who services the broader advertising industry in the ways that you know.

Even though Google may do very well, there will always be an alternative to what Google is doing, and people will always have the free choice... because there's no way for us to prevent them from exercising that choice. That is one of the key aspects of why the Internet has been so successful. No technologies can dominate.

Google is more than a business. Google is a belief system. And we believe passionately in the open Internet model.

Google's competitors argue that Google designs its search display to promote Google 'products' like Google Maps, Google Places, and Google Shopping, ahead of competitors like MapQuest, Yelp, and product-search sites.

I think Google is a great company, and they're doing really cool things. But they're not doing things that are going to put us, I think, into the next generation of technology.