Windows is probably the most important product in the entire PC industry. Everything we do in terms of supporting touch, new hardware, accessibility has incredible impact.
Sentiment: POSITIVE
When we think about Windows, we want to think of it as a broad platform, from wearables to industrial IoT platforms to PCs and tablets.
Well, developers do want to touch a lot of customers. We have to make our platform very popular in order for them to do that. If we make their jobs easier, then they'll be more likely to stay on the Windows platform.
Windows 8 is key to the future, the Surface computer.
The future of Windows is to let the computer see, listen and even learn.
Any version of Windows is going to have lots of great new things that people use and things that are tough.
A lot of the really good features of Windows 10 - things like Windows 10 Hello, where you have facial log in and you don't have to use all your passwords, the Start screen and your ability to go through that, the touch usages of gaming, as the new games come to this product - those are going to run with PCs that have the latest features.
We actually believe Windows 8 is the new era for the PC plus. We believe with a single push of a button you can move seamlessly in and out of both worlds. We believe you can have touch, a pen, a mouse, and a keyboard.
The PC has improved the world in just about every area you can think of. Amazing developments in communications, collaboration and efficiencies. New kinds of entertainment and social media. Access to information and the ability to give a voice people who would never have been heard.
Traditional PCs face competition from specialty products like Palm Pilots and from the servers that provide the nodes in computer networks. Microsoft's Windows CE hasn't done too well in the specialty-device market, and its Windows NT faces strong competition for server customers.
As somebody who participates in the overall PC ecosystem, it's totally great when faster wireless networks and standards come out or when graphics get faster. Windows 8 was like this giant sadness. It just hurts everybody in the PC business.
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