Even though people involved in racing think that it has a big sporting stage, it is a minority sport compared to some of the other high-profile events: football, Formula One or golf.
Sentiment: POSITIVE
Racing may be a minority sport, but I wouldn't swap it for all the money in the world.
Racing is a great sport, but we need people to come along and see that for themselves. Maybe they're not used to going racing or haven't been before, but I think people get a taste for it; they do come back.
I think there's a lot of deep-rooted history in England with racing. Lots of Formula One teams are based there. Formula One is obviously a huge sport over in England and Europe.
I think sports is one of the places where race plays itself out publicly. Although we pretend it doesn't.
We're involved in racing because there's that element of competition. But there's that desire to push yourself beyond the natural comfort zone and the boundaries that are preset if you like, and to be better than the rest.
It could potentially be a very competitive race.
The only sport I'm not interested in is horse racing. That's because I don't know the horses personally.
In F1 too many things overshadow the racing. There is too much politics.
Soccer is one of those sports that pulls in a universal audience in terms of demographics.
I've always said that racing in New York is performing on the big stage.
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