People discover you at festivals. They come to see Coldplay or whoever, and then wander over and catch your act. Festivals make a lot of sense to me.
Sentiment: POSITIVE
The really cool thing about festivals is that you're getting to play in front of a whole lot of people who have never heard of us before. That's exciting. At the same time, it's a little bit of a challenge to capture the attention of people who have already seen a lot of bands.
There's just a completely different vibe at festivals. Everyone gets to hang out and enjoy their favorite music all day. I really do try and play as many festivals as possible!