Rules and models destroy genius and art.
Sentiment: NEGATIVE
It is a point where our old models must be discarded and a new reality rules.
I think models have a lot less power than they did in the '80s, when there were, like, only 10 supermodels who could dictate the rules, whereas now there's so many, and that changes the power dynamic and makes it a more insecure business.
There are no rules. That is how art is born, how breakthroughs happen. Go against the rules or ignore the rules. That is what invention is about.
Works of art make rules; rules do not make works of art.
What I think is interesting is that the more you do, you have to invent a book of rules of what you can do and what you can't do. And the very real danger is that if your book of rules becomes a book of cliches.
Most rules that you think are written in stone are just societal. You can change the game and really reach for the stars and make the world a better place.
The model a lot of companies use is a very pyramidal model which sort of designates that all creativity, all wisdom flows from the top. We think that's the absolute wrong model.
I think a lot of people study the rules too much and then don't know how to be creative.
The great thing about this thing we call art is that it has no rules.
Rule of art: Cant kills creativity!