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If you know how to make software, then you can create big things.

As I started college, I started to build software products that I could sell to people over the Web.

There's a fundamental problem with how the software business does things. We're asking people who are masters of hard-edged technology to design the soft, human side of software as well. As a result, they make products that are really cool - if you happen to be a software engineer.

Know the business, learn the business, own something.

It gives you great pleasure to know that millions of developers, day to day, make their living using the software that you created.

I have started many companies now worth more than $100 million. So I know a little about business.

My expertise is running businesses.

Once you understand business models you can then start prototyping business models just like you prototype products.

We have a company, Geometric Software, which is into engineering services software. We have a company called Nature's Basket, which is into gourmet retailing. Both are specialized companies.

I'm really good at making software for publishing.