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I like very much Louis Vuitton. My wife loves it too.

Louis Vuitton has a long history with collaborations.

The Louis Vuitton woman is more about a quality - a quality within some women that needs to come forward, to be noticed and recognised.

I like Louis Vuitton accessories, but I'd never wear their clothes. No offense, it's just not my steeze.

All brands, whether high-ticket luxury ones such as Cartier or Rolls-Royce or 'masstige' ones with luxe-y overtones but altogether more affordable, all want to grow. Even brands that may have started in a modestly niche design and lifestyle fashion can find themselves under pressure to go global or to sell out at the top.

I don't want to sound too silly or pretentious about this, but, you know, I love being in Paris. I love working at Louis Vuitton. I love fashion. That's why I do it. No one's forcing me to do this. And nobody forces anyone to buy it. It's a real love affair.

The first time at Louis Vuitton was Spring 2009 season, and I remember that the colors of the clothes were very dreamy.

Some guys travel with expensive Louis Vuitton luggage but it gets all scratched up under the plane. I'd rather not spend too much money on something that's just going to get messed up.

Forget luxury; as a great company you have to keep evolving.

That I am today the face of Louis Vuitton almost seems like a twist of fate. You dream back to front, wanting the rewards before putting the work in. And then you work, get on with life, and just sometimes these childhood dreams have a way of catching up with you. This is a true privilege for which I am eternally grateful.