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People constantly make pop-culture references. That's why it's called popular culture, because people are aware of it and reference it constantly.

I'm somebody who's really contributed to culture. Popular culture.

I am one with the popular culture.

Popular culture is simply a reflection of what the majority seems to want.

For me, what makes life enjoyable is having a shared culture and shared references.

I like making films about different cultures. I'm interested in things that I've never encountered before. I try to put myself in the audience's position.

I don't go to movies, I don't own a television, I don't buy magazines and I try not to receive mail, so I'm not really aware of popular culture.

The culture is just so coarse that you have to take it to that level and people will be like, 'Whoa!' And then you can make people think about stuff. It's kind of like shock therapy.

You have to be respectful of pop culture, because people interpret it in the way they want.

With social media, you have this new kind of way to communicate with people that's very immediate, sometimes alarmingly so, sometimes painfully so. If you could just hold some objectivity, a very direct, unfiltered, raw reflection of the way something is landing in the culture without any spin, or filtration, or anything, it's very raw.