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But what you realise after you've been in the business for a while is that people develop opinions about you that don't have anything to do with your music, they like or dislike you for a million reasons, they like or dislike you for your last record.

When you don't have a record label and you have been on your own as we have, you can look at all these other ways you can get in touch with other people and get music out there again.

It's hard to get people at a record company to talk about music. They don't seem to want to talk about music, it's all marketing, and that's part of a record, you gotta get it out there, people have gotta hear it, but you could do it in a way that's not repulsive.

Sometimes you get so jaded, you don't have those initial connections and emotions with music, because you are promoting your own.

I just try to make the best music that I can. People are going to label it whatever they're going to label it.

The difference between me and other people in my generation is instead of saying the Internet's killing the record business, I say, 'Who cares about the record business, the Internet is enhancing music.'

The most successful stuff is sold to you as indispensable social information. The message in the music is, 'We are terribly, terribly slick and suave, and if you listen to us, you can probably get a leg up in society, too.'

When you are real in your music, people know it and they feel your authenticity.

It's like half the campaign of selling a record is trying to convince people that you're an artist. Well, I am an artist. This is what I do.

It's like, how do you continue to make records that are representative of who you are that your fans will recognize as your band, while still trying to push things forward and present new sounds for people.