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Just think of the opportunities we can unlock by making education as addictive as a video game. This type of experiential, addictive learning improves decision-making skills and increases the processing speed and spatial skills of the brain. When was the last time your child asked for help with a video game?

I've been a video game guy since I was eight years old and got my first Nintendo. I've been addicted to video games ever since.

I spoke at TED Global 2010 about the ways that video games engage the brain, and in particular, the idea of reward structures: how a challenge or task can be broken down and presented to make it as engaging as possible.

I love video games. When I was growing up, video games were very important to me.

The obvious objective of video games is to entertain people by surprising them with new experiences.

Videogames make you feel like you're actually doing something. Your brain processes the tiered game achievements as real-life achievements. Every time you get to the next level, hot jets of reward chemical coat your brain in a lathery foam, and it seems like you're actually accomplishing stuff.

I know how addictive videogames are - I have friends who can't get up off the couch because they're so hooked. They provide these different virtual worlds that you can live in.

I always felt really guilty if I spent too much time playing video games. It's a colossal waste of time. And I can't say it's a very satisfying feeling at the end of the day, if you've spent eight hours playing a video game; you just end up feeling kind of spent, and used.

When I started, people would come to interview me, and just knowing that I worked in videogames - it was like people wanted to stone me, it was that bad. People thought of video games as kind of a bad thing in society. Now, people that come to interview me, they have grown up with video games, and they know what they are; they've experienced it.

Playing video games is something I enjoy in my spare time. I'm a gamer, always have been.