We sell tea in Starbucks, but I think the experience is very different. I think coffee is something that is quick - it's transactional. I think tea is more Zen-like. It requires a different environment.
Sentiment: POSITIVE
The growth of the company and the license that Starbucks has is to participate in other food and beverage opportunities. We have a global business... and in many parts of the world, tea is much, much bigger than coffee, and we're going to bring tea and bring our capability and our understanding of what we've done for coffee to tea.
You'd be surprised how much easier it is to conduct business over tea than over lunch or dinner in a bustling restaurant.
My dad had always been a big decaf coffee drinker. But my mom had always been more of a tea drinker. So I grew up around a lot of tea. And I also really love tea. But I'm not one of those people who has ever felt the need to choose between coffee and tea. I think that is a completely false dichotomy.
I'm very interested in tea. I wouldn't mind being involved in some aspect of the tea industry.
Starbucks was founded around the experience and the environment of their stores. Starbucks was about a space with comfortable chairs, lots of power outlets, tables and desks at which we could work and the option to spend as much time in their stores as we wanted without any pressure to buy. The coffee was incidental.
My taste in both is pretty eclectic. I do encourage people to try new and different kinds of tea if they can - there are so many different sorts, and so many, flavored or not, and there's bound to be something you like. The same with choral music, really.
I don't t drink coffee, but I'm a tea addict.
Tea is a huge part of my life.
Brewing a good cuppa is something not everyone can do, and I loathe bad tea.
Starbucks has a role and a meaningful relationship with people that is not only about the coffee.
No opposing quotes found.