We would go to visit a wholesaler, say in Napoli. We would go out, have a very long lunch, mozzarellas, wine. We would reach an agreement. And then the client would pay with a cheque that was postdated by six months, nine months. They were financing themselves by delaying their payments.
From Sandro Veronesi
The important thing to remember, if you are trying something that is an innovation, is not to think too much about it. Because if you take too long, by the time you get there, the world will have changed. You take a risk, and if it doesn't work, you make a change. We are not betting our lives on it.
From Sandro Veronesi
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