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Yahoo is a company that is very strong in content.

I find personalized search convenient - I read stories on my Facebook feed, my Twitter feed, daily email services, and my iPhone's Flipboard app, and would love to be able to focus my searches on just those particular services.

The ultimate search engine would basically understand everything in the world, and it would always give you the right thing. And we're a long, long ways from that.

That is really not much different from the search engines that are being constructed today for users throughout the entire world to allow them to search through databases to access the information that they require.

Search is not just an activity or a destination. It's becoming more integrated and more of a platform.

Enterprise search is becoming an indispensable tool to businesses of all sizes, helping people to find, use and share critical business information quickly.

Yahoo! is the only company with both scale and leadership in branded and search advertising.

Yahoo is all about content. Deep reservoirs of important content in many, many strong areas.

For many people, Google is the most important tool on the Web.