24 hour broadcasts have to stretch limited material to fit 24 hours worth of space.
Sentiment: NEGATIVE
Television news was expanding to an hour, and producers did not know how to fill the space and time.
Even to current-events junkies, the notion of a 24-hour news channel sounded like a gimmick when the Cable News Network launched more than 30 years ago.
The fact is that daytime television is less valued than nighttime, and it's partly because of the product that we produce. We do a one-hour show in 12 hours. Nighttime produces a one-hour show in seven to nine days.
The idea of 24-hour news, if you really step back, is pretty insane. Just even saying '24-hour news' almost has satire laced in it.
It's sometimes impossible to fit in all the music we want to fit in, in an hour and 45 minute show.
There's a way in which these guys all think absolutely media, day and night. Access is what it's all about, so they spin 24 hours a day and that's a problem.
Broadcasting is really too important to be left to the broadcasters.
ESPN has this problem with sports, it's impossible to fill 24 hours with sports programming so they have to resort to things like poker and arm wrestling tournaments.
What's happened to broadcasting is that broadcasting really used to be... it used to have a very clear public service quotient. And it's more or less now. And it's been lost.
They will open up to what I would call corporate broadcastings where the non-commercial material will have air time. There's no possibility of that here right now, none.