There is a certain amount of commerce in the film industry in as much as you have value, and for a moment, your value goes up, then it all disappears again.
Sentiment: NEGATIVE
Once a film costs a certain amount of money, things have to round off.
The thing about movies these days is that the commerce end of it is so inflated and financiers are just expecting this enormous return on their investment.
So much of selling a film in the industry is about creating a fulcrum where all the pressure comes to bear, and something seems suddenly valuable and approved by an audience. It's amazing how people could pick up tons of films on the cheap, but they don't because they wait until everything is laid out for them.
For a long time, the film business was a single-digit business on investment return. Now, because of home video, it's a low double-digit business, and the studios want to make sure it doesn't go back into the single-digit business.
The movie business has been in enormous flux. It's always changing, and you've got to scramble. The Internet came along and devoured the DVD backend of the movie business. Suddenly you're watching dollars turn into nickels, and that's interesting to me.
You end up giving up half your salary every time you make a movie because you need the money to make the movie you have in your head.
The issue often with films is how it works with money and trying to get a visible movie star presence in the film.
The amount of time you invest in a film is not directly proportional to its success.
Well, I started thinking about what you were saying about how your movies need to make a profit. Now, what is the one thing, if you put it in a movie, it'll be successful?
The economy of film forces you to make choices.
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