The thing about movies these days is that the commerce end of it is so inflated and financiers are just expecting this enormous return on their investment.
Sentiment: NEGATIVE
Unfortunately, overall, movies are a conglomerate. People buy and sell people in this business, which can get really ugly.
There's still a lot of investors wondering what to invest in. And, of course, I think entertainment looks attractive when you read the few films that make these insane amounts of money. What they don't know is they don't always do that.
My taste in films doesn't lead financers to think they are going to make a zillion dollars.
So much of selling a film in the industry is about creating a fulcrum where all the pressure comes to bear, and something seems suddenly valuable and approved by an audience. It's amazing how people could pick up tons of films on the cheap, but they don't because they wait until everything is laid out for them.
A lot of things and a lot of money is involved in a movie. It is very upsetting when a movie doesn't fare well at the box-office.
Movies are an expensive business.
Movie studios are owned by giant corporations. They care about money; they don't care about movies.
People are very reluctant to invest unless they know it's going to be a sure thing, and let's face it: film is never a sure thing.
The core of the movie business remains intact and it's not descending in scope. Studios want movies that are bigger than ever.
The movie business has been in enormous flux. It's always changing, and you've got to scramble. The Internet came along and devoured the DVD backend of the movie business. Suddenly you're watching dollars turn into nickels, and that's interesting to me.