I think 'Y&R's future is contingent upon the ratings. Obviously, none of the soaps are kept alive for the sake of loyalty. It's all about ratings. It's show business. Period.
Sentiment: NEGATIVE
Life goes on, and I'm moving on to the next thing, but I hope the soaps that are still running will thrive. They have millions of loyal viewers.
I just don't see ABC letting go of soaps completely.
When I signed up for Y&R, my actor friends said, 'A daytime soap? It'll kill your career!' Now they'd trade places with me in a heartbeat.
I can't imagine soaps will ever stop, because people will always watch as long as they have great stories and characters. But the soaps will have to keep evolving, won't they?
Just as soaps were very pivotal in the transition from radio to television, they will be right in the thick of things again in the transition from television to the Internet. Exciting news.
Reality TV has totally destroyed soap operas. They're gone. They used to be the biggest thing in the world - they're gone.
Broadcast TV is still the mothership and it will be for the foreseeable future. Audiences may be declining slightly but revenues are going up and profits are going up.
Overnight ratings are dead. It's just not the way TV is sold any more.
Even though shows like NYPD Blue are soaps in my opinion, but they're individualized to an extent that you can still follow what's going on if you miss a week.
You have Showtime, you have AMC, you have all of these, you know, incredible networks that are now bringing forth their product without the handcuffs, if you will, of trying to sell soap to the entire country.
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