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Artists in general never stay in the same place; we keep growing. It's still you: you still have that core that you always had, but you work with new people and hear new things.

Many artists give up after a while.

In the music business, especially the country music business, every 10 years or so you're going to have this changing of the guard, this wave of new artists that comes in.

The artists realise it will take time. It is an upliftment process.

It's a really cool time for artists who want to strive for a little more depth in what they want to say to come forward. We live in a very fast world right now. We've got all this media and music which is so accessible to us, it's here one minute gone the next.

The situation in America is when it starts moving there, all the bands from England move over to America and work from there, so that they're available all the time for everyone that wants them in person.

When you work on an album for three and a half years, you're kind of ready for it to get out there. To have your songs reach people.

I suspect that we might actually start selling some records with these artists in about 10 years. Some the people who invested, they're a little tight-because it's a lot of money to start up a company.