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Gaming has been a great way to get to know people. That's part of what I love about games, that they are social.

Games is probably the biggest industry today that has gone really social, right. I mean, the incumbent game companies are really being disrupted and are quickly trying to become social. And you have companies like Zynga.

I got involved early on in social media - I created one of the first social networks - and for me, social gaming was a natural evolution of that.

Playing games is the dessert. Our real market is people doing everyday things. Rather than pulling your mobile phone in and out of your pocket, we want to create an all-day flow; whether you're going to the doctor or a meeting or hanging out, you will all of a sudden be amplified by the collective knowledge that is on the web.

In 2007 I was at Facebook, and we looked at some of the social networks in Asia, and they were full of games.

The internet is a wild land with its own games, languages and gestures through which we are starting to share common feelings.

There was never a game plan to be on social media. Like most things in life, if you work consistently and at your pace, then things fall into place.

The great thing about games is that it's tremendously collaborative, and it opens you up to this other world of thinking and storytelling and how you construct those stories.

I was never a games night guy, but at some point, social interaction starts to freak me out. So when there's a point, it's easier for me to see the people I love and hang out and try to have fun.

Casual games are a great way to spend time when you get bored. It's hard to keep people off all their little games.