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It's a fairly recent thing but I've become very fond of making drinks myself.

I say to consumers: instead of relying totally on critics, drink what you like and like what you drink.

There really isn't anything more refreshing then iced Coke out of the old-school glass bottles.

Americans are making coffee a bigger part of their lives, expanding attitudes and behaviors that are driving new levels of consumption.

I was inspired by how Red Bull isn't about the drink; it isn't about the product or the can. Red Bull is a platform to celebrate all that humans are capable of accomplishing. They built a lifestyle movement, a brand that sold this product.

I love cola.

Sugary drinks are blamed for increasing the rates of chronic disease and obesity in America. Yet efforts to reduce their consumption through taxes or other measures have gone nowhere. The beverage industry has spent millions defeating them.

Food trends don't just drive the obvious things, like cupcakes or cronuts, but something as elemental as your daily cup of coffee. The way you have that coffee now is probably very different from the way you had it ten years ago, and it'll probably be very different in ten years. That has a huge impact, culturally and economically.

Beer. It always seems like such a good idea at the time, doesn't it? What's worse is beer seems like an even better idea after you've had some beer.

All men, even those we call savages, have been so tormented by the passion for strong drinks, that limited as their capacities were, they were yet able to manufacture them.