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One doesn't want fashion to look ridiculous, silly, or out of step with the times - but you do want designers that make you think, that make you look at fashion differently. That's how fashion changes. If it doesn't change, it's not looking forward. And that's important to me.

Fashion is such an octopus. You're connected to so many people: suppliers, pattern makers, production teams, marketing teams, vendors.

Fashion is an industry to make money. It plays into human psychology. We want to belong, we want to be loved. I'm not trying to demonize the fashion industry - I love the fashion industry - but style is about taking the control out of the industry's hand and having you decide what works for you.

The fashion world is so interesting because it's always changing, but if you know yourself really well, despite of all the changes in the fashion trends, you know how to stay true to yourself.

Fashion is about change, don't you think?

I understand that the rule of fashion is to change, even as a successful designer - you do not want to be stuck in the same rut.

Fashion is always seen as somewhat frivolous and self-indulgent. And I think people on the inside maybe don't see or understand how exciting and diverse a business it is.

There's more to me than fashion. I just don't want to be seen as fashion.

I think the responsibility lies with the fashion world as a collective. We have to demand more variety.

Once you establish a look, and once everybody recognizes that look as your look, you never have to think about fashion again.