It's difficult to do something radically new, unless you are at the heart of a company.
Sentiment: NEGATIVE
Different' and 'new' is relatively easy. Doing something that's genuinely better is very hard.
No one should expect building a new high-growth, software-powered company in an established industry to be easy. It's brutally difficult.
Companies, like people, don't much like to change.
The difficulty lies not so much in developing new ideas as in escaping from old ones.
The only way you survive is you continuously transform into something else. It's this idea of continuous transformation that makes you an innovation company.
The key is to embrace disruption and change early. Don't react to it decades later. You can't fight innovation.
It's difficult for any single company to develop all the applications and services.
It's better to take over and build upon an existing business than to start a new one.
Creating something new is the difficult part. To make it and build it and get everyone to follow? Amazing.
The opportunity for an entrepreneur to start a company from scratch today is abysmal.
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