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The one thing that's important to know is Hulu's not looking for traffic to be sent to hulu.com from its relationships with Yahoo and Fancast and MSN.

We saw Hulu as an opportunity to broaden our audience for ABC content.

When we launched Hulu, everybody was saying, 'Oh, this is going to be a substitute for pay TV in the living room.'

Television is really fertile ground, and it's because of platforms like Netflix and Hulu and, of course, the cable channels like HBO and Showtime.

When we blaze trails, which is what Hulu is about, it takes time. That is not for the faint of heart, and we understand that.

We are fortunate to have collectively built a culture that matters, a brand that matters, a business that matters. It is impossible to state in words how much this team means to me, how much Hulu means to me.

Network's rating dependent. A show might not stick. A lot's timing. Like, my Bradley Cooper in 'Kitchen Confidential' didn't always work. Cable supports young shows. TV Land, which you can find on Hulu, Amazon, iTunes, wanted 'Younger.' They came to me.

We're simple-minded, the team at Hulu, which is, we think if we can obsess over quality and build a better mousetrap, that good things will happen. Users will adopt the service, advertisers will see great value in it, and that's what we're seeing.

You know, people aren't watching a network: they're watching cable channels.

I think the networks, in general, have to evaluate what's happening around them. I'm sure they're scared about a lot of things: Amazon, Netflix, Hulu, and all these places that allow people to watch shows in chunks.